Trombolivia

Olivia Menard wears many hats. As a multi-hyphenate artist-composer-trombonist-educator-and-community-leader, Olivia approached me looking for a way to promote her many projects and offerings. 

My design approach began by understanding what made Olivia unique. She’s well-spoken and silly. She’s dedicated and hard-working. She doesn’t take herself too seriously. She needed branding that would reflect her love of academia AND fun, while conveying the passion she has towards teaching others to access the joy she’s found in music. 

Through color, pattern and clever copywriting, the branding is spunky, smart and personable, branded beneath the geniusly chosen moniker, Trombolivia.

Taking on an additional favorite role of mine, I assisted in some crafting some cheeky, conversational copy throughout her website to further the tone of the branding.